Guide · Ideas

Christmas marketing ideas for small business

Plain answers for local business owners. From Taha at Urban Promotion. Updated November 2026.

Quick answerStart early, keep it simple and post your Christmas hours. Show your team, thank your customers and make it easy to buy or book before the break.

Start now

  • Tell people your last booking dates
  • Post your Christmas opening hours
  • Plan a few videos before everyone's busy
  • Offer gift vouchers if it suits your business

Early December

  • A "last chance before Christmas" post
  • Gift ideas from your range
  • A quick tour of your Christmas setup
  • Behind the scenes on your busiest day

Christmas week

  • A thank-you video from the team
  • Your favourite job or moment of the year
  • A simple "see you in January" post

Over the break

  • Schedule posts ahead so you can switch off
  • Open your January bookings
  • Share your best work from the year

Ideas by business

BusinessTry this
Trades"Get it done before Christmas" and January booking spots
Cafés and restaurantsFestive menu, group bookings, hours
Spas and salonsGift vouchers, party-season appointments
GymsJanuary challenge, gift memberships
Shops and brandsGift guides, last postage dates

Quiet after the rush? See what to post when business is quiet and how often to post.

General advice for local businesses, November 2026.

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